About
Our Values
Our Mission
At BioAlliance Strategies, our mission is to empower life sciences organizations through innovative, data-driven business development and marketing solutions. We are committed to delivering measurable growth by connecting our clients with the right partners, platforms, and strategies to thrive in a competitive global market.
Our Vision
Our vision is to be the most trusted strategic partner for life science companies worldwide—driving transformation, accelerating opportunity, and shaping the future of healthcare through smarter, integrated outreach.
Our History
Founded in 2011, BioAlliance Strategies began with a single goal: to bridge the gap between marketing and business development in the life sciences sector. Over the past decade, we’ve evolved into a global leader, supporting startups to multinationals with a proprietary network of 40,000+ industry contacts, hundreds of webinars, and a proven track record of client success.
Our Success
40k+
Industry Contacts
95%
Successful Newsletter Delivery Rates
4k+
Newsletter Opens per Month
200+
Successful Client Webinars
Meet Our Team
James J. Sarene
James J. Sarene has over 30 years’ experience in the Life Sciences working with companies from emerging biotech to large pharmaceuticals. With special expertise in Business Development, M&A and Licensing, Mr. Sarene was Managing Director at Madison Keats, a boutique Charlotte based transactional firm, where he focused on providing clients with strategic partnerships enabling growth opportunities.
Mr. Sarene also led North American activity as Sr. Director, Business Development for the Indian based clinical research organization CliniRx Research. While at i3 Statprobe, he managed the relationships for Wyeth, Schering-Plough, and GSK along with many smaller biotech and pharmaceutical clients. As an independent consultant in the Life Sciences, Mr. Sarene established relationships for such companies as Lorus Therapeutics, Ockham Development, Maaguzi, eClipse, ERA Clinical, Biovator, OrtoWay, SpringFire Laboratory Network, and between Pheromone & Healthwatch Systems that successfully launched the product OV Watch to the market. Mr. Sarene has a B.A. in Psychology from Youngstown State University.
Imen Jelassi
A seasoned business development consultant with over 17 years of experience driving growth and strategic partnerships in the life sciences sector. Imen brings a dynamic blend of strategic vision, market expertise, and a proven ability to drive growth.
Imen’s Core Strengths Include:
- Strategic Partnership Building: Expertise in identifying and nurturing high-impact partnerships that expand market presence and create mutual value.
- Tailored Growth Strategies: Designing and executing comprehensive business plans that unlock new revenue streams and accelerate company performance.
- Market Penetration & Expansion: Proven track record of leading companies into new markets successfully, leveraging competitive intelligence and targeted approaches.
- Customer-Centric Solutions: Developing and delivering customized solutions that meet the unique needs of clients and partners, fostering loyalty and repeat engagements.
Imen’s initiatives transform ideas into measurable successes, employing a collaborative approach that ensures alignment with client objectives and industry trends. She is passionate about fostering connections, analyzing complex business challenges, and crafting strategies that drive long-term growth. Imen is based in Paris, France and speaks 4 languages: English, French, German and Arabic.
Claudio Rota
Dr. Claudio Rota has over 20 years of experience in the life sciences industry, specializing in business development, strategic consulting, and entrepreneurship. As the Founder and Managing Director of Outbound Pharma since 2017, he has spearheaded initiatives that foster growth and forge partnerships in the biopharmaceutical sector, successfully supporting hundreds of clients.
His global clientele includes top 100 pharmaceutical companies, CROs, API manufacturers, CMO/CDMOs, and various service providers. Claudio has led over 120 business development projects worldwide, with a total estimated value surpassing $50M within the biopharma industry.
Prior to founding Outbound Pharma, Claudio held prominent business development roles at Dentsply Sirona, EmPartners, Ardigen, Reckitt Benckiser Pharmaceuticals, and Nanopharma Technologies, among others. He has extensive experience in both the U.S. and global markets, where he led project delivery teams specializing in lead generation, client acquisition, market research, and deal closures—ensuring consistent sales pipeline growth. Claudio is widely recognized as an authority in customer acquisition and new business development.
Claudio earned a Ph.D. and M.S. in Biomedical Engineering from the University of Rochester, a B.S. in Physics from Southern Polytechnic State University, and a Master’s in Fundraising from Bologna Business School at the University of Bologna.
Denise McNerney
With over 20 years of Executive Leadership in strategic management, marketing, and business development, Denise McNerney has built a career on turning opportunities into growth and ideas into action. Her work spans across pharmaceutical companies, CROs, and healthcare technology firms, with a strong reputation for building strategic partnerships, generating leads, and scaling clinical trial recruitment programs from the ground up.
As a Co-Founder of Global Life Sciences Alliance (GLSA), Denise has already played a pivotal role in expanding global access to clinical research. She understands the nuances of navigating partnerships across borders, particularly in diverse healthcare ecosystems such as those in Africa. Her depth of experience in clinical trial marketing, vendor management, and operational leadership makes her the ideal professional to spearhead business development outreach for U.S.-based sponsors and organizations interested in expanding their footprint into African markets.
Michael J. Sekol
As the the Chief Technology Officer at BioAlliance Strategies, Michael leads the development and implementation of cutting-edge technical solutions tailored to the complex needs of life sciences organizations. With over two decades of experience in software development, project management, and digital transformation, Michael helps clients streamline operations, integrate scalable platforms, and turn strategic goals into measurable outcomes. His work directly supports BioAlliance’s mission of accelerating growth through data-driven outreach and high-impact engagement strategies.
Michael is a certified Six Sigma Black Belt and Agile practitioner with a deep background in CRM/ERP systems, marketing automation, application development, and technical operations. His approach is grounded in a philosophy of continuous improvement, systems thinking, and results-focused execution.
In addition to his role at BioAlliance, Michael teaches Software Development at a leading Career & Technical high school in Ohio, where he trains future technologists in coding, Agile practices, and emerging technologies like AI. This ongoing work in education keeps him closely connected to the latest tools and frameworks while fueling his passion for building meaningful, human-centered solutions. His unique blend of industry experience, technical expertise, and instructional insight makes him a trusted advisor to BioAlliance clients—delivering clarity, capability, and confidence in every engagement.
Increase Your BD ROI. Contact Us Today.
(919) 386-1666
FAQs
Our clients see measurable improvements in qualified lead generation, brand visibility, market penetration, and pipeline growth. Our strategic approach has helped clients achieve consistent growth and build lasting industry relationships.
Our clients see measurable improvements in qualified lead generation, brand visibility, market penetration, and pipeline growth. Our strategic approach has helped clients achieve consistent growth and build lasting industry relationships.
We leverage our proprietary global database of 40,000+ validated industry contacts, continually refreshed through market research, client campaigns, events, and engagement analytics to ensure your message reaches decision-makers directly.
We uniquely integrate business development and marketing strategies tailored specifically for life sciences companies. Our proprietary database, extensive industry experience, and proven Fractionalized BD model consistently deliver meaningful, measurable results.
Fractionalized BD is BioAlliance’s proprietary approach to business development, where we act as an outsourced, strategic extension of your internal team. It gives you access to experienced BD professionals, targeted outreach, and marketing resources without the overhead of hiring full-time staff.
Yes, our team provides full-service content creation, including professional copywriting, branded messaging, infographics, video production, newsletters, and comprehensive social media strategies to amplify your company’s voice and visibility.
We’re agile and responsive—most initial campaigns can be launched within a few weeks after onboarding, depending on project complexity. We prioritize efficient setup and detailed planning to quickly deliver results.
Clients Testimonials
Long-Term Partner for a Reason
Real Results, Not Just Promises
Outstanding Webinar Performance
The Proven Leader of Fractionalized Business Development Strategies to The Life Science Industry
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